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The question that we kept coming back to

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is, how do we create a machine, a robot,

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that navigates a dense, ever changing

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home, just like you would?

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So we visited a lot of actual user homes

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in Seoul, in Tokyo, across APAC to see

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what people's homes look like.

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And that's what got us to truly start

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thinking, what would a robot need to do to

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clean, like you in your home, or even

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better?

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Hi, I'm Dishi Gautam.

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I'm a product development manager at Shark

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Robots.

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So think of you, cleaning your kitchen and

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your dining area after dinner.

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There's a lot of spills on the floor.

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Maybe the kids have dropped a lot of

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sauces on the floor.

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You're never going to clean that and then

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take the exact same mop to your bedroom.

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Now, what this robot is doing is exactly

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that, but in real time.

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The Shark IQ utilises two

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RGB cameras, very similar to our eyes.

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So it understands what the robot is

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looking at and how far it is.

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We've coupled that with the Shark Zen AI,

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which is the brain of the robot.

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It tells the robot what it is looking at and

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how to clean.

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The Shark Everloop mop is a track style

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mop that is continuously rotating and

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moving.

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And at the same time, it has been cleaned

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with fresh hot water, and any debris that

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is on the mop is being scraped away in

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real time.

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The robot will even go back to the dock

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and wash itself completely before coming

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back out to clean the rest of your home.

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That's how we make sure that we're getting

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the job done.

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We have done extensive testing, in lab

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environments, where we are doing repeated

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tests of the exact same scenario, and in

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real homes, so we can make sure that no

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matter what kind of home, with what kind

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of debris and layout, this robot can

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handle it all.

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We've been cleaning soy sauce.

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We've been huge amounts of soy sauce,

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like, 300 ml of soy sauce is on the floor

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and this robot is going around to clean

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it. We've been doing testing with honey.

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[CREW] Are you gonna use these things in

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the video? Like, as voiceover?

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'Cause I'm looking at you, is why I'm

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asking?

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Yeah, so we've been testing with copious

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amounts of food debris.

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We are also testing with a huge maze of

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USB cables on the floor, and how does the

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robot interact with that?

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That's not gonna happen in your house, but

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we want to make sure that it is equipped

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to do extreme scenario— to deal with

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extreme scenarios like that.

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Even scenarios that might not happen in

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your homes, we want to feel confident that

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the robot can deal with extreme scenarios

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like that.

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The robot in your home allows you to gain

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back your time.

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You set it, you can even set routines.

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Every day, 11 a.m., it should clean your

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house in a particular order.

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Your kids' room may be more messy than

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other rooms. You can just set that once

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and forget about it.

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It is going to reliably clean your home,

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and you'll get a notification when it's

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done.

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Hi, I'm Michelle Power.

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I'm a director of product development at

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SharkNinja APAC.

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At SharkNinja, it's really important that

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we understand the consumer problem.

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That's where we start when we consider

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what products we want to bring to market.

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So, for us, we spend a lot of time in

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consumers' homes in Seoul and in Tokyo.

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And when you go into home, you talk to

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consumers, you observe them, you learn a

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lot, right? And the robot is all about

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positively impacting people's lives

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through saving time, right?

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It's an age old problem.

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But when it comes to robots, what is most

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important is you want something that

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cleans really well, but that you don't

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have to intervene with, or doesn't add any

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extra stress, you shouldn't have to look

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after the robot.

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So, for this project, what we discovered

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through being in homes in Seoul and Tokyo,

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was that homes in our markets are very

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complex, we looked at the floor type, we

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looked at many different objects, and size

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of homes. And what we learned is that,

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really, if a robot is gonna save our

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consumers' time, it needs to be able to

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effectively navigate its way around the

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home. So that was a really key piece of

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insight for us.

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Of course, you want to save time, right?

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So not having to look after it.

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You want that peace of mind.

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Also, of course, cleaning is really,

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really important, and being in our

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consumers' homes, the floor is integral,

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right? It's lived on, that feel of the

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clean floor under feet was really, really

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important. So, making sure we bring to

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market a product that delivers performance

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and has that great cleaning performance

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was key.

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So we went into homes in Seoul and Tokyo

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and studied our consumers, and what we

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learned is that there's complex home

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types, lots of different obstacles that

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are unique to our consumers, and so having

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a robot that can effectively navigate its

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way around the home is really important.

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One, you didn't have to intervene with,

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and one that could clean really well, and

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ultimately saves you time.

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So we went into homes in Seoul and Tokyo,

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and what we observed is that the homes are

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really complex.

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There's lots of obstacles, and for a robot

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to really positively impact people's

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lives, it needs to move around effectively

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and clean really well.

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So that was really important insight for

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us and driver for this product.

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At SharkNinja, we're all about delivering

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products that consumers love.

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So we obsess about every little detail to

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make sure we bring that to life.

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So the great thing about Shark IQ and Zen

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AI is it sees like you do and thinks like

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you do, right?

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The beauty with Everloop technology with

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this mopping system is you've got a really

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large surface area, but it is continuously

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rotating with fresh water being applied.

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So what that means is you get clean mop,

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always cleaning your floor, and a large

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surface area, so more area cleaning in one

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pass.

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So what we observed in the market was

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there were robots that would mop, but they

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would take that same mop and move that

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through that stain or that mess.

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We wanted to provide a fresh, clean

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mopping surface every time we go through a

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new stain. So that's what we have with our

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Everloop technology.

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Large surface area.

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It's rotating continuously, with fresh

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water being applied, so that you have a

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clean surface, cleaning your floor.

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So testing is really important for us.

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So we do a lot of industry standard tests.

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We make sure it passes, we set really high

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standards. But what's kind of more fun is

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we also really pressure test the product

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ourselves. So, between the team, we love

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to see what we can throw at it, what can

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it handle?

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But on the fun side, we also like to

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really pressure test it here in house.

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We throw everything we can at it.

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There's been a lot of soy sauce, ketchup,

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rice thrown all over our floor here in the

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office, making sure our product cleans it

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effectively.

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What we're most proud of as a team is

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bringing to market a product that saves

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you time and cleans really well.

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I love this product.

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I have not got a mop out in months.

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This is at home, I use it all the time.

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It saves me so much time.

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I press a button on the app, and my home

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is clean.

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I mean, I have this at home.

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I use it all the time.

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I love it. It saves me so much time.

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It cleans my house really well.

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Like, I guess when I think about the

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journey we've been on, what I'm most proud

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of is bringing to market a product that

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will save you time.

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What I love most about this product is the

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fact that we've bought to market something

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that will save you time.

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It will effectively clean your house.

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You don't even have to think about that

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anymore.

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I mean, obviously, I love it, like I have

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it at home. I use it all the time, saves

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me so much time.

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My floor is sparkly clean.

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What the team is most proud of is that we

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brought to market a product that actually

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helps you out, that cleans your home

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really well. You don't have to babysit it,

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look after it, saves you time.
